If you’re thinking of beginning to sell things on eBay, you may be wondering about the fees associated with selling. 

I’m going to start writing all kinds of tips for selling on eBay as it has become my side hustle of choice. Today we’re going to go over the eBay selling fees. 

Knowing how much eBay is going to take from your sales is a crucial part of figuring out how much you’re going to profit. 

Whether you’re a brand new seller or have been selling on eBay for years, you might not know the exact fee structure in place when you sell your items.

eBay’s fees are different depending on a few factors so it can be confusing if you’re trying to figure them out. Let’s walk through all of the fees associated with selling on eBay so you can be confident you have a clear understanding.

Breakdown of eBay Seller Fees

Listing Insertion Fees

Insertion fees are a flat fee (typically $.10-$.35 per item) that eBay charges you to create a listing. You get 50 free listings a month with a basic account, which means you won’t have to pay insertion fees for the 50 listings. Any listings beyond the 50 free will incur insertion fees and will most likely be $.35 per listing.

When you list an item as “buy it now” on eBay, if it doesn’t sell within 30 days, the listing will automatically be relisted. Insertion fees are charged each time an item is relisted if the free listing amount has been exceeded. 

For example, if you were to list 50 items as 7-day auctions, you’ll have to pay insertion fees if you relist any of the auctions, or if you create any new listings. 

You will also be charged an additional insertion fee if you list your item in two categories. So, two categories = two insertion fees.

There are some categories that don’t allow zero-fee insertions, so if you’re under your free listings allotment but are still getting charged an insertion fee, the category you’re selling in may be the reason.

To sum it up, any time a listing goes live on eBay if you don’t have any more free listings, you will pay an insertion fee whether it’s a relisted item or a new listing.

eBay sends out promotions for extra free listings from time to time, so you may be able to list more than 50 items for free from time to time.

If you list an item as buy it now, it will automatically be set to “good ‘til canceled” so be aware of that if you are running low on free listings.

Final Value Fees

While you may not have to pay insertion fees for every item you list on eBay, final value fees are always charged when you sell an item. Final value fees are based on a percentage of the total sale amount and the percentage differs depending on which category the item is in.

Most standard selling categories have a final value fee of 10% with a maximum fee of $750.

Books, DVDs, Movies, and Music (except the records category) have a 12% final value fee with a max of $750.

Some of the other categories have different amounts for insertion and final value fees but most items will fall into the standard 10% final value fee.

There are two instances where you will be charged additional final value fees if you do not follow the eBay seller policies. If you contact someone through eBay and try to set up a sale outside of the platform, you will be charged a fee. If you do not meet the minimum eBay seller performance standards, you will be charged an additional fee as well. 

To see if you’re falling below eBay standards, go to the seller dashboard for your report.

Final Value Shipping Fees

On top of the final value fees for the sale price of the item, if you charge the buyer for shipping, you will pay a final value on the shipping as well. 

Let’s say you sell a calculator for $40 and charge $10 for shipping. You will pay a final value fee on the entire amount the buyer pays ($50). If you offer free shipping (you pay instead of the buyer) you will only pay a final value fee for the amount the item sold for.

You’ll need to know how much you’re going to have to pay for shipping if you offer to pay for it instead of the buyer. Don’t make the rookie mistake of offering free shipping and selling the item for too cheap. Many new sellers make this mistake and end up losing money on the items they sell.

Top Rated Seller Discounts

If you become a top rated seller on eBay, you may be eligible for a final value fee discount on certain items. Go to your eBay seller dashboard to see your seller status and the requirements to become a top rated seller.

eBay Stores

If you need to list more than 50 items on eBay, it might make sense to get a store subscription. But what is an eBay store? When you’re an eBay store subscriber, you get a digital storefront with a unique URL that you can share with people. You can customize the store page and do several things to market your brand. 

There are also store categories where buyers can click through to a category they’re interested in and see all of your active listings in that category.

To sign up for a store, go to your my eBay page, click account and then click subscriptions.

Here are some of the key benefits of having an eBay store:

  • Get free listings and potentially lower final value fees
  • Drive buyers to your listings and Store
  • Design a custom homepage to bring in new and repeat buyers
  • Use exclusive tools to optimize your listings
  • Make your absence as seamless as possible for your buyers when you go on vacation with a vacation hold
  • Complimentary access to Terapeak product and pricing insights

Here’s a snapshot of my eBay store page:

eBay selling fees

eBay Store Subscriptions Fees

Now that we’ve gone over what a store is, let’s go over the different store subscriptions.

Starter Store

The starter store is the cheapest and most basic store option you can get on eBay. 

Details:

  • Price: $4.95 a month with a yearly contract, $7.95 a month without a year contract
  • 100 free fixed-priced listings (buy it now) per month
  • 100 free auction-style listings per month
  • $.30 insertion fees if you list more than 100 items
  • Final value fee of 3.5-12% depending on the category
  • Final value fee is capped at $750

Sometimes I’m asked why you should buy a starter store subscription. Well, if you were to list 100 items in your store without the store subscription, you will likely pay a $.35 insertion fee on the 50 items beyond the 50 free you get. This would add up to $17 a month. 

You might be able to get extra free listings from promotional offers eBay sends out, but these are never guaranteed. 

Basic Store

The next store level is a basic store subscription. 

Details:

  • Price: $21.95 a month with a yearly contract, 27.95 a month without a year contract
  • 250 free fixed-price listings per month
  • 250 auction-style listings per month
  • $.25 insertion fees if you list more than 250 items
  • Final value fee of 3.5-12% depending on the category
  • Final value fee is capped at $350

Premium Store

Next up from the basic store is a premium store subscription. This is the current store subscription I’m signed up for.

Details:

  • Price $59.95 a month with a yearly contract, $74.95 a month without a year contract
  • 1,000 free fixed-price listings per month
  • 5,00 free auction-style listings per month
  • $.10 insertion fees if you list more than your free listings ($.15 for auctions)
  • Final value fee of 3.5-12% depending on the category
  • Final value fee is capped at $350

Anchor Store

The next level up is an anchor store subscription. You’re going to be a serious seller by the time you reach this point!

Details:

  • Price: $299.95  a month with a yearly contract, $349.95 a month without a contract
  • 10,000 free fixed-price listings per month
  • 1,000 free auction-style listings per month
  • $.05 insertion fees if you list more than your free listings ($.10 for auctions)
  • Final value fee of 3.5-12% depending on the category
  • Final value fee is capped at $250

Enterprise Store

The enterprise store subscription is the highest level store. If you get to this point, you will have created an eBay empire!

Details:

  • $2999.95 a month with a yearly contract. No monthly option
  • 100,000 free fixed-price listings per month
  • 2,500 free auction-style listings per month
  • $.05 insertion fees if you list more than your free listings ($.10 for auctions)
  • Final value fee of 3.5-12% depending on the category
  • Final value fee is capped at $250

Here is a breakdown of the benefits you get with each store subscription:

eBay Selling fees

Optional Listing Upgrade Fees

eBay offers some listing upgrades, but charges fees for these options. I haven't ever used these options myself. When you go to list your items, eBay will ask if you want to add additional features and will list the price for the upgrades. Some of the options are adding subtitles, listing in two categories and bold titles.

Paypal Fees on eBay

On top of paying eBay fees, you will also have to pay Paypal fees when you sell an item if you use Paypal to manage your payments. Paypal is the most common way to handle transactions on eBay, so you will likely use Paypal when you sell.

The fee for Paypal is 2.9% of the total sale price (item price + shipping charge) and a $.30 transaction fee.

So to sell on eBay, you will generally pay a 10% final value fee and about 3% for the PayPal fee plus insertion and store subscription fees if applicable.

eBay Managed Payments

eBay has recently announced that it will be transitioning away from PayPal and developing its own payment method called eBay managed payments. The program is still in the early stages but is set to roll out globally in 2020. The program will allow sellers to link their bank accounts directly to eBay so the payments will not have to be processed through PayPal. 

It is unclear at this time if the eBay managed payments system will be a cheaper alternative to PayPal. eBay is sending out invitations for the payment program to sellers who best fit the program and plan to roll it out to all sellers at some point. PayPal is still being used widely and will remain an option for payment processing when the eBay managed payments program is active.

I’ve heard from some sellers in the community having issues with the eBay managed payments system, so it’s probably best to just use PayPal for now until eBay works out the kinks. 

eBay and PayPal fee Calculators

If you’d like to see how much the fees will be on an item you want to sell, there are many eBay and PayPal fee calculators out there that will give you a rough estimate.

I used these calculators when I was a new seller, but I found that they weren’t all that accurate when I compared the results to the transaction fees listed on eBay. To see fees for items you’ve sold on eBay, go to my eBay > account > seller account > fees.

Instead of using a fee calculator, I signed up for a program called Easy Auctions Tracker. Easy Auctions Tracker links directly with your eBay account and pulls all of the eBay and PayPal fees into a spreadsheet. This allows me to punch in what I paid for each item and get my true net profit for tax purposes.

Conclusion

I hope you found this article helpful and informative! Roughly speaking, you can expect the fees to come out to about 13% on most items you sell. 

If you have any questions about eBay seller fees or reselling in general, hop over to my reseller Facebook group.  You can always join just to hang out with the community as well.